1
Think like an entrepreneur
2
Understand what business development is
3
Become more useful for the business you’re in
4
Master a new language and thinking patterns that help you to start your own business
Webinar presentation
March, 25
19:00 GMT+3
19:00 GMT+3
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Webinar presentation
Business mindset upgrade program
Business mindset upgrade program
March, 25
19:00 GMT+3
19:00 GMT+3
Why are WE talking about it?
We started the business 10 years ago and it worked out.
The Tetics School Founders Alex Orlov and Slava Pankratov came from IT, where they made their engineering and managerial careers.
When an engineer does business, and it's not just an interesting application that “hits the charts” — it's always an interesting story. When a 100% introverted person becomes public and chooses a profession related to speaking and working with large audiences, most likely it’s a result of systematic and consistent changes.
The Tetics School Founders Alex Orlov and Slava Pankratov came from IT, where they made their engineering and managerial careers.
When an engineer does business, and it's not just an interesting application that “hits the charts” — it's always an interesting story. When a 100% introverted person becomes public and chooses a profession related to speaking and working with large audiences, most likely it’s a result of systematic and consistent changes.
Entrepreneurs and businessmen aren't born that way, they become so.
Is it possible to learn to think in another way?
Yes, it is. You have already done this several times. For example, the moment you began to live independently and began not only to come home after school or college but to provide for yourself and earn your living. This is a very important and difficult change: "I am provided for by my parents" or "I live by my own and am responsible for myself."
It may sound a bit cynical, but not all adults have gone through this change and still believe that someone should provide for them. You've probably met such people and noticed this behavior. As if people live in a different world, with different laws.
A person with a mindset of an individual contributor can be perceived approximately in the same way by those who manage him/her. This is just a different logic and if it does not converge, no one will offer you positions related to management and leadership.
Yes, it is. You have already done this several times. For example, the moment you began to live independently and began not only to come home after school or college but to provide for yourself and earn your living. This is a very important and difficult change: "I am provided for by my parents" or "I live by my own and am responsible for myself."
It may sound a bit cynical, but not all adults have gone through this change and still believe that someone should provide for them. You've probably met such people and noticed this behavior. As if people live in a different world, with different laws.
A person with a mindset of an individual contributor can be perceived approximately in the same way by those who manage him/her. This is just a different logic and if it does not converge, no one will offer you positions related to management and leadership.
The same problem happens when people doing business are faced with the impenetrable mindset of a hired employee. You seem to do everything that is required of you, but you think differently and you are unlikely to be offered positions related to business and money.
Why do 8 or 9 startups fail in the first or second year? If we assume that startups are made by people with one mindset, and a different mindset is needed to survive in business, everything falls into place. This is not even a story about new or missing knowledge. This is a question of how an entrepreneur thinks. And the missing knowledge or skills can always be found in the job market.
How does it all happen? What's “under the hood” of this program? What do we study?
We have lived for a long time in the world of skills. When saying “we”, we mean you and us — we, the authors of this program, have also spent much time trying to solve all our financial and operational issues by gaining new knowledge and acquiring new skills.
And although the role of skills should not be underestimated, new skills will not always allow you to change the type and essence of your activity.
And although the role of skills should not be underestimated, new skills will not always allow you to change the type and essence of your activity.
To get what you haven’t had before, you need to start doing what you haven't done before. Our actions are the result of the way we think. And we do things the way we think about them. If the task is forced on you you do it trying to minimize energy consumption.
If we enter the transformation program expecting to be taught (we sit - we are taught), we will expect that changes will occur on their own (we sit - they occur).
It doesn't work that way.
If we enter the transformation program expecting to be taught (we sit - we are taught), we will expect that changes will occur on their own (we sit - they occur).
It doesn't work that way.
This program is based on 2 principles:
1) The brain which is thoroughly stretched by a new idea or concept, does not return to its previous state
2) Changes occur in the zone of proximal development
2) Changes occur in the zone of proximal development
Hence, the following are two main mechanics of this program:
1) Concepts and ideas instead of memorizing the definitions
2) The shift in thinking does not happen in 2-3-5 days or weeks: changes take time
2) The shift in thinking does not happen in 2-3-5 days or weeks: changes take time
Program and content of modules
Changing mindset: step by step
- What is a business mindset: what are we changing
- How those who have done business or their own enterprise think
- How those who cannot start their own business or enterprise think
- How those who will not be appointed a director think
- Attitude to risk
- Attitude to failure
- Why people do business
- Is business only for the “elite”?
The psychology of change
- Glacier's formula of change
- Vision: where you want to go
- The first steps
- Risks of the current state that are not immediately visible
- Resistances (counter-constructive beliefs)
- Needs (that are realized in the career of a director and an entrepreneur)
- First you change the role-position, and then the new role changes you greatly and pushes you forward
- About stress: acceptance and attitude
- The ideal entrepreneur - why no one succeeds in becoming one
The path to directors through hiring
- What is a director and what he does
- What functions there are in a company
- What is a department manager
- What is a project / line manager and a sales manager
- Ways to improve a company
- How to get on the radar of those who are looking for a director
- TOP
- Loyalty is not a path for everyone
- Lack of ambition
- Pushing the boss out of operational tasks
- Self-study (replacement)
- Career elevator, how to get there
- How to become a team lead
- How to become a head of department
- What is a “risky business trip”
- How to become a director
- Promotion when changing company
- Your cost in the market
- Required skills
- Conversation
- Typology of people
- Hiring and team
- Parting and firing
- Saving resource
Business model
- Idea / why you need your own business
- Product or service
- Non-scalable professions at the heart of business
- Online or offline
- Freelance as a testing field and freelancers as a source of specialists
- Private business, as an option for combining with a smooth transition
- Ultrana or traditional idea
- Competitiveness, calling
- Business model
- Legal and tax jurisdiction
- Client cost
- Service cost
- Business support cost
- Money-commodity-money or commodity-money-commodity
- Niche, scalability, testing and analysis
Money
- Financial pillow and personal finance
- Finance - where to start, where to look for
- Enterprise money management
- Salaries, bonuses and business shares
- Investment in development and investment in scaling up
- Shareholders, jurisdictions, taxes
- Legal aspect: agreements, contracts, taxes, copyrights, stock, shares in business
People
- Partnership
- Business with friends and relatives
- Team - when and whom to hire, how to organize work, HR skills
- Motivating people and yourself
- Education and development
- Freelance as a source of employees and contractors
- People with no business experience
- People with business experience
- Hiring friends
- Firing and promoting employees
Sales
- Clients: target audience, how to work with first clients, partners
- Marketing: it can be selling and beautiful; word of mouth that we do not like; brand management
- Advertising:
- Internet as a minefield (instagram and youtube)
- Facebook is not your friend
- Outdoor advertising and poles that work
- How to check and see where there are already competitors
- Targeting and contextual advertising
- Cold calls
5. Myths about mega-salesmen
6. Brand and trust
7. Lead and customer base as the main asset
Transition out of hired employment
- Psychological support and protection of the unstable transition state
- Combining a hired job and doing business as a way to start trying
- How to know when to move out of being hired
- What are the stages of the transition
- Cognitive problems of selection and loading
Iterative and continuous analysis
- Cash flow balance (CFB) as a real plan
- Guided and isolated experiments
- Year or quarter-month (analysis frequency)
- Analysis: what succeeded, what did not succeed, what to do next
- Crises: signs, prevention and overcoming
- Business management metrics
- Balance of goals of an entrepreneur, business, people in business
When and how to leave your business / enterprise
- The myth about "exiting the operation system"
- Random serials and conscious serials
- The pyramid of clients-business-consulting, as an exit to consulting
- Returning to good employment as one of the variants
- Selling a business: packaging, evaluation, buyer, exit model, when to sell
- Transfer of business: to children, team or hired director
Energy
- Where to get strength: the target should charge
- The "Battery" model
- Where the energy goes (resistance and dementors)
- Wrong tasks for you
- Wrong tasks for the wrong people
- Who must carry everything on his shoulders?
- How and when to rest
- How to understand that you are over and burnout
- How not to burn out and get pleasure from it
Education
- Investment or expense
- What to learn before and after the transition
- What to teach people around you
- Whom to teach
- How to choose training
- Whom and what to transfer (delegate)
- Hire ready-made or train your employees
- What to teach your children and other family members
Changing mindset: step by step
- What is a business mindset: what are we changing
- How those who have done business or their own enterprise think
- How those who cannot start their own business or enterprise think
- How those who will not be appointed a director think
- Attitude to risk
- Attitude to failure
- Why people do business
- Is business only for the “elite”?
The psychology of change
- Glacier's formula of change
- Vision: where you want to go
- The first steps
- Risks of the current state that are not immediately visible
- Resistances (counter-constructive beliefs)
- Needs (that are realized in the career of a director and an entrepreneur)
- First you change the role-position, and then the new role changes you greatly and pushes you forward
- About stress: acceptance and attitude
- The ideal entrepreneur - why no one succeeds in becoming one
The path to directors through hiring
- What is a director and what he does
- What functions there are in a company
- What is a department manager
- What is a project / line manager and a sales manager
- Ways to improve a company
- How to get on the radar of those who are looking for a director
- TOP
- Loyalty is not a path for everyone
- Lack of ambition
- Pushing the boss out of operational tasks
- Self-study (replacement)
- Career elevator, how to get there
- How to become a team lead
- How to become a head of department
- What is a “risky business trip”
- How to become a director
- Promotion when changing company
- Your cost in the market
- Required skills
- Conversation
- Typology of people
- Hiring and team
- Parting and firing
- Saving resource
Business model
- Idea / why you need your own business
- Product or service
- Non-scalable professions at the heart of business
- Online or offline
- Freelance as a testing field and freelancers as a source of specialists
- Private business, as an option for combining with a smooth transition
- Ultrana or traditional idea
- Competitiveness, calling
- Business model
- Legal and tax jurisdiction
- Client cost
- Service cost
- Business support cost
- Money-commodity-money or commodity-money-commodity
- Niche, scalability, testing and analysis
Money
- Financial pillow and personal finance
- Finance - where to start, where to look for
- Enterprise money management
- Salaries, bonuses and business shares
- Investment in development and investment in scaling up
- Shareholders, jurisdictions, taxes
- Legal aspect: agreements, contracts, taxes, copyrights, stock, shares in business
People
- Partnership
- Business with friends and relatives
- Team - when and whom to hire, how to organize work, HR skills
- Motivating people and yourself
- Education and development
- Freelance as a source of employees and contractors
- People with no business experience
- People with business experience
- Hiring friends
- Firing and promoting employees
Sales
- Clients: target audience, how to work with first clients, partners
- Marketing: it can be selling and beautiful; word of mouth that we do not like; brand management
- Advertising:
- Internet as a minefield (instagram and youtube)
- Facebook is not your friend
- Outdoor advertising and poles that work
- How to check and see where there are already competitors
- Targeting and contextual advertising
- Cold calls
5. Myths about mega-salesmen
6. Brand and trust
7. Lead and customer base as the main asset
Transition out of hired employment
- Psychological support and protection of the unstable transition state
- Combining a hired job and doing business as a way to start trying
- How to know when to move out of being hired
- What are the stages of the transition
- Cognitive problems of selection and loading
Iterative and continuous analysis
- Cash flow balance (CFB) as a real plan
- Guided and isolated experiments
- Year or quarter-month (analysis frequency)
- Analysis: what succeeded, what did not succeed, what to do next
- Crises: signs, prevention and overcoming
- Business management metrics
- Balance of goals of an entrepreneur, business, people in business
When and how to leave your business / enterprise
- The myth about "exiting the operation system"
- Random serials and conscious serials
- The pyramid of clients-business-consulting, as an exit to consulting
- Returning to good employment as one of the variants
- Selling a business: packaging, evaluation, buyer, exit model, when to sell
- Transfer of business: to children, team or hired director
Energy
- Where to get strength: the target should charge
- The "Battery" model
- Where the energy goes (resistance and dementors)
- Wrong tasks for you
- Wrong tasks for the wrong people
- Who must carry everything on his shoulders?
- How and when to rest
- How to understand that you are over and burnout
- How not to burn out and get pleasure from it
Education
- Investment or expense
- What to learn before and after the transition
- What to teach people around you
- Whom to teach
- How to choose training
- Whom and what to transfer (delegate)
- Hire ready-made or train your employees
- What to teach your children and other family members
1-2
video
in week
video
in week
You can learn at your own pace. Slowly, thoughtfully, gradually applying new knowledge in practice.
Alive
Q&A
session
Q&A
session
Live Q&A session 1 every fortnight with course coaches. The opportunity to ask a question or share your observations online.
Upgrade thinking
+ your business plan
at the exit
+ your business plan
at the exit
Your personal thinking upgrade platform is "doing what you do when and how you say. I think and manage my time" , until "I make my own decisions, manage resources and risks. I think and manage money."
For 12 months, 2 times a week, you will be doing these "steps aside" in the format of video tutorials.
Gradually plunging into or peeping into the world in which there are businessmen, entrepreneurs and TOP-managers.
All our materials are intended for individual training and usage in personal practice. All materials will be stored in your personal account and available at any time of your training.
Gradually plunging into or peeping into the world in which there are businessmen, entrepreneurs and TOP-managers.
All our materials are intended for individual training and usage in personal practice. All materials will be stored in your personal account and available at any time of your training.
Why it works?
Taking the first step is cool and really important, but such a scheme works exactly until the first difficulties occur. When you work for the first month, and you do not succeed as you were told at the courses, you say, "Your stupid courses do not work at all." Most likely, you took this step without changing the attitude in your head regarding where you want to step.
A human is a stable model.
He is not able to change quickly.
Our experience says that it takes from six months to two years to change the mindset.
It is not one step that is needed - multiple steps are needed. Simple sequential steps to the zone of proximal change.
This is a step-by-step system of "drip irrigation", impregnation with the right ideas, which will gradually sprout, changing the way we think.
A human is a stable model.
He is not able to change quickly.
Our experience says that it takes from six months to two years to change the mindset.
It is not one step that is needed - multiple steps are needed. Simple sequential steps to the zone of proximal change.
This is a step-by-step system of "drip irrigation", impregnation with the right ideas, which will gradually sprout, changing the way we think.
Viacheslav Pankratov
Anton Savochka
Alexander Orlov
Our tutors
Co-founder and Managing Partner of the Tetics School of Managers. In the first 7 years of his career, he rose from a software testing engineer to a technology director and head of a full-cycle development office. Business coach, consultant, author of many courses and books on the career of a manager, including the famous "Black Book of the Manager".
10 years in business education. Anton is an expert in leadership training and development. Author of the books "Manage Like the Best: 42 Successful Leadership Cases from World Leaders" and "Came. Had seen. Taught by: a guide to modern educational technologies. ”Leading educational projects in 8 countries of the world
HeadHunter HR-Brand of the Year 2017 Winner.
HeadHunter HR-Brand of the Year 2017 Winner.
Co-founder and Managing Partner of the Tetics School of Managers. Founder of the Happy PM project. Author of books: "Secrets of Programmer Management", "White Book of a Manager", "How to Become a Manager in IT", "Jedi Techniques of Constructive Confrontation", as well as over 150 courses on team management and constructive communications.
Business? Again?
Is "Business Youth" haunting you? :)
Is "Business Youth" haunting you? :)
We do not teach you how to start a business after two-day training. Because you won't start your own business after two-day training.
A person can be “energized” at a training or conference, people then quit their job and rent a room for a “hookah”. And then there is a rollback from the previous thinking model and the business does not succeed "for some reason".
We do not teach "how to stop being afraid and jump without a parachute." We will try to master the thinking of those who "constantly jump" and understand that "jumping without a parachute" does not work.
A person can be “energized” at a training or conference, people then quit their job and rent a room for a “hookah”. And then there is a rollback from the previous thinking model and the business does not succeed "for some reason".
We do not teach "how to stop being afraid and jump without a parachute." We will try to master the thinking of those who "constantly jump" and understand that "jumping without a parachute" does not work.
We don’t give you any guarantees that you will have your own business or will be hired, for example, as a Director of Business Development. Because the main thing in this program is the change in the way you think. And it happens only in your head and we do not know 100% working methods to "tighten the necessary screws".
This is not about the checklist "How to start a business in 14 days". This Program is about changes in the head to get closer to those who do their own business. To start thinking as entrepreneurs do and make a conscious decision “Yes, I understand what business is and I want to try”.
This is not about the checklist "How to start a business in 14 days". This Program is about changes in the head to get closer to those who do their own business. To start thinking as entrepreneurs do and make a conscious decision “Yes, I understand what business is and I want to try”.
Questions you already have:
Next step
Tetics School of IT Managers
Working hours:
Mo-Fri: 10:00–18:00
GMT+3
Saturday and Sunday: day off
GMT+3
Saturday and Sunday: day off
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